The Strain: How Scary Is Too Scary?

This week’s 50 Book Pledge Featured Read is The Strain, the first book in an apocalyptic vampire trilogy by Guillermo Del Toro and Chuck Hogan. But trust us, these aren’t your average vampires! These two talented artists and authors have  joined forces to boldly reinvent the vampire novel with this brilliant, blood-chilling, and unputdownable series.

The TV adaptation, which premiered on Sunday night on FX Canada, stays true to the nightmarish thriller, as does the TV Tie-In edition of the book, which displays a worm (yes, worm) coming out of an eye (yes, eyeball). Unfortunately for the creative directors at FX, the same image was used as their marketing artwork on transit advertising and billboards across North America and was met with some backlash. The Hollywood Reporter notes that the public was offended of the artwork, complaining to company execs via email, letters and Twitter. FX has since promised to take it down.

“We are in the process of replacing the key art for The Strain on outdoor media in several locations,” an FX spokesman said.

But we, fellow readers, have dealt with creepy before. And sure, maybe I don’t want to see The Strain‘s infamous eye-worm combination on my morning commute, I’m more than happy to see it sitting on my bookshelf with the rest of my horror books. Because, when looking at the titles below, the cover really isn’t that eerie, is it?

What do you think of the cover… Terrifying? Disgusting? Appropriately eerie? Did the designers of The Strain go too far? Tell us on Twitter @SavvyReader. Happy reading!


Follow me on twitter @SavvyReader & @ktvncnt
See my 50 Book Pledge profile here.

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Digital Marketing Coordinator at HarperCollins Canada. Film, fiction and fashion blog enthusiast. Follow me on twitter @SavvyReader & @ktvncnt.

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